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Polaroid Corporation and NCMEC
joined forces in 1993 to create Project KidCare®, a national
child safety and standardized photo identification program. |
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Since then, more than 12 million KidCare photo IDs have been
distributed by Polaroid and its corporate and civic sponsors,
currently at the rate of nearly two million children a
year.
Polaroid has partnered with a consortium of prominent
retailers to dramatically increase the capability to protect
the approximately 58 million children in the United States
between the ages of 1-14. These retailers include Wal-Mart
Stores, The Home Depot, Eckerd Drug Stores, Honda Motor and
Bloomingdale's, as well as numerous community groups and
businesses nationwide. While community groups usually sponsor
one or more KidCare events at individual locations, a large
retailer typically sponsors KidCare events at a number of of
its locations nationwide, perhaps all on one day in a
particular region of the country.
Polaroid's Digital KidCare ID program is a digital version of
Project KidCare. Project KidCare and Digital KidCare ID are
currently limited to the United States. In the future, similar
programs will be available in other countries. For more
information about Polaroid's Project KidCare and Digital
KidCare ID, go to www.polaroid.com/kidcare.
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Homepage
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Us
© 2001 Family Trusted Products, LLC. All
trademarks, service marks and logos used on this
site are
the trademarks, service marks and logos of their respective
owners. Polaroid KidCare
(and design) is a trademark of
Polaroid Corporation, Cambridge, MA.
All
Rights Reserved
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